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Seattle Post Intelligencer - People don't see Microsoft as successful in online advertising because we're so fragmented," he said. Microsoft's MSN unit generated $1.39 billion in ad sales in fiscal 2005. The company declined to disclose the figure for the year ended June 30 ...
Source: seattlepi.nwsource.com

Sector Wrap: Internet Advertising Up
MSN MoneyCentral - NEW YORK (AP) - A report that online advertising revenue continued to break records through the second quarter of 2006 boosted shares of some Internet ad agencies Monday, amid strong overall trading on the technology-heavy Nasdaq. Online ad revenue ...
Source: news.moneycentral.msn.com

Microsoft to Unveil Global Advertising Brand Strategy at Advertising ...
WebWire - With localized versions available globally in 42 markets and 21 languages, MSN is a world leader in delivering compelling programmed content experiences to consumers and online advertising opportunities to businesses worldwide. Windows Live, a new ...
Source: www.webwire.com

Mixed outlook for US online advertising
MSNBC - The US online advertising market continued its rapid growth in the first half of this year, although some changes in buying patterns, together with Yahoo's recent warning about an advertising slowdown, could point to a more mixed picture ahead ...
Source: www.msnbc.msn.com

bla.st notice board: innovative online advertising (Scoop.co.nz)
HAMILTON, NEW ZEALAND - 25 September, 2006 - Pear Software today introduces bla.st notice board, an advertising system that could revolutionise how people find and advertise businesses, services, upcoming events and organisations.
Source: www.scoop.co.nz

Online Advertising | Are You Making These Advertising Mistakes?

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According to copywriter of 8,600 ads and sales letters, Brett McFall, 93.5% of business owners lose money on their advertising. And the figure is even higher when it comes to online campaigns. Mainly due, he says, to the lack of marketing knowledge by the business owner, not the poor performance of the advertising medium.

But it can all be turned around very quickly, says McFall. In fact, one little wording change to an ad can increase response by as much as 3,148%. He's proven it. Which for some business owners could mean thousands of extra dollars that right they are losing out on.

A change to the offer, for instance, can increase response by up to 300%. And McFall has many little techniques for achieving this. Online Advertising